Between inflation, rising consumer expectations, recruiting the right talent, obtaining sustainability goals, and supply chain delays, there's no doubt that the retail industry has its share of challenges. Although retailers face numerous challenges, they can also encounter new and innovative opportunities to optimize operations and get to know and grow with their customers. In order to thrive in this ever-changing environment, retailers can be strategic and adaptable by using technology and data to better understand and respond to consumer, economic, and societal pressures, and needs.

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